Product Marketing Manager

Job overview

The Product Marketing Manager works onsite in Austin, TX. Compensation is $100,000–$125,000 per year. defi SOLUTIONS provides SaaS loan origination, servicing, and managed servicing solutions to lenders and financial institutions. The manager aligns products with market needs and customer expectations by leading positioning, messaging, launch planning, sales enablement, and customer-feedback work. The role coordinates across technology, sales, marketing, operations, and subject matter experts to support product awareness, adoption, engagement, and business outcomes.

What you'll do

• Lead cross-functional go-to-market planning and execution
• coordinate launches, sales enablement, communications, webinars, and content
• develop product positioning, messaging, personas, and value propositions
• conduct market research and competitive analysis
• gather and analyze customer feedback
• support partner marketing and customer advocacy
• and contribute content for events and conferences.

What we're looking for

Skills & competencies

product marketing manager

go-to-market

saas

fintech

loan origination

product positioning

sales enablement

customer insights

$100k–$125k/year

austin tx

up to 15% travel

defi solutions

Work arrangement

• Weekend coverage required

Why this role

Requires a bachelor's degree in Marketing, Business, Communications, or related field and 6+ years of relevant product marketing, product management, sales enablement, or B2B technology experience. Travel up to 15%.

About the employer

defi AUTO LLC is hiring for this role. Industry: Computer Systems Design Services. Sector: 54.