Digital Marketing Manager

Job overview

The Digital Marketing Manager role is onsite in Hampden, MA, with stated annual compensation of $60,000–$65,000. The role supports GreatHorse and Sonny’s Place, a family entertainment center, in meeting brand objectives and revenue goals. The manager oversees social media and web properties, develops content strategies, and uses performance data to improve reach, engagement, website user experience, and search performance. The work also includes coordinating with internal departments and monitoring competitors’ digital presence.

What you'll do

• Manage social media channels and websites
• develop content calendars
• partner with internal departments on content opportunities
• create and launch on-brand content
• develop strategies to increase community size, reach, and engagement
• improve website UX and SEO
• track KPIs and monitor competitors’ digital footprint.

What we're looking for

Skills & competencies

digital marketing

marketing manager

social media

seo

website ux

content strategy

hampden ma

greathorse

sonny’s place

$60k–$65k

Work arrangement

• Weekend coverage required

Benefits & perks

• Medical, dental, vision, disability and life insurance, 401(k) and Roth plans, profit sharing or match, FSA, telehealth and mental health support, employee assistance program, and training and development.

Why this role

The posting seeks 2–3 years of consumer-brand digital marketing or social media experience and availability for varied shifts, including evenings, nights, weekends, and occasional holidays.

About the employer

Greathorse is hiring for this role. Industry: All Other Amusement and Recreation Industries. Sector: 71.