Demand Generation Senior Manager

Job overview

The Demand Generation Senior Manager role is a full-time hybrid opportunity for Grazitti Interactive’s US office; the posting identifies the San Francisco Bay Area as preferred. Compensation is not specified. The role supports business growth by generating qualified leads and increasing audience awareness and engagement. The manager plans and executes multichannel campaigns, develops AI/ML and generative AI marketing workflows, and uses performance data to improve lead quality and conversion. Close coordination with sales, content, brand, and communications teams helps align marketing activity with revenue goals.

What you'll do

• Develop and manage demand-generation programs and buyer personas
• build AI/ML and generative AI marketing workflows
• run content, email, SEO/SEM, social, event, and account-based campaigns
• align lead qualification with sales
• optimize lead scoring and nurturing
• manage campaign budgets and testing
• track KPIs and report results
• collaborate with sales, content, brand, and communications
• manage marketing automation and CRM tools
• evaluate new technologies.

What we're looking for

Skills & competencies

demand generation

marketing strategy

ai/ml marketing

generative ai

lead generation

multichannel campaigns

marketing automation

crm

hybrid

san francisco bay area

grazitti interactive

Work arrangement

• Weekend coverage required

Why this role

The posting describes a full-time hybrid opportunity and prefers candidates in the San Francisco Bay Area. Bachelor’s degree preferred; eight or more years of demand-generation experience required.

About the employer

Grazitti Interactive Inc. is hiring for this role. Industry: Custom Computer Programming Services. Sector: 54.