Marketing Director – Assisted & Independent Living

Job overview

The Marketing Director – Assisted & Independent Living role is onsite in Independence, MO. Compensation is not specified. The position leads marketing and outreach for the employer’s assisted and independent living community. The director develops marketing and sales strategies, builds referral relationships, manages digital marketing and events, and tracks leads, tours, and move-ins. The work supports community awareness, occupancy, revenue goals, and relationships with families and local referral sources.

What you'll do

• Develop and execute marketing and sales strategies
• build relationships with referral sources, families, and the local community
• manage digital marketing, advertising, and events
• collaborate with leadership on occupancy and revenue goals
• track leads, tours, and move-ins using CRM software.

What we're looking for

Skills & competencies

marketing director

assisted living

independent living

independence mo

the groves rehab and healthcare center

marketing strategy

sales

community outreach

referral relationships

digital marketing

events

crm

occupancy growth

Work arrangement

• Weekend coverage required

Why this role

The posting requires an active assisted living assessor license or a healthcare-related degree to obtain the assessor certificate through DHSS.

About the employer

The Groves Rehab and Healthcare Center is hiring for this role. Industry: Assisted Living Facilities for the Elderly. Sector: 62.