Technical Demand Generation Manager

Job overview

The Technical Demand Generation Manager role is described as Boise-based hybrid, with exceptional U.S.-based remote candidates potentially considered and periodic travel to Boise; compensation is not specified. Landlord Tech, Inc., doing business as OurPetPolicy, provides a compliance-focused platform for property managers handling animal records and related Fair Housing requirements. This hands-on individual contributor builds the systems and programs that generate qualified pipeline. The role uses customer and market data, marketing automation, integrations, and funnel analysis to identify target segments, improve demand-generation performance, and connect marketing activity to qualified opportunities and revenue.

What you'll do

• Own demand-generation initiatives focused on qualified pipeline
• analyze customer, market, and closed-won data to refine the ideal customer profile and target segments
• develop targeting, messaging, offers, and channel strategies
• build outbound and nurture programs
• manage HubSpot or comparable marketing automation, lifecycle stages, lead routing, scoring, and data
• build enrichment and prospecting workflows and integrations using APIs, webhooks, Zapier, or Make
• manage email infrastructure and list quality
• build funnel reporting and dashboards
• evaluate performance and the marketing technology stack
• document workflows and systems.

What we're looking for

Skills & competencies

technical demand generation

b2b saas

marketing automation

hubspot

pipeline generation

lead scoring

apis

funnel analytics

boise id

hybrid

ourpetpolicy

medical dental vision

401(k) match

Work arrangement

• Weekend coverage required

Benefits & perks

• Accrued paid time off, paid holidays, medical, dental and vision insurance, HSA/FSA options, life insurance, 401(k) with company match, and a provided MacBook workstation.

Why this role

Hands-on individual contributor role with no direct reports; exceptional U.S.-based remote candidates may be considered with periodic Boise travel.

About the employer

Landlord Tech Inc is hiring for this role. Industry: Residential Property Managers. Sector: 53.