Digital Communication Specialist

Job overview

The Digital Communication Specialist role is onsite in San Juan, PR. Compensation is not specified. Para la Naturaleza is a nonprofit organization committed to environmental conservation in Puerto Rico. The specialist develops and monitors digital communication strategies to strengthen the organization’s brand, drive traffic to digital platforms, and increase audience engagement. Content, campaigns, and performance analysis help communicate conservation work and the organization’s impact.

What you'll do

• Create original content for digital channels
• design and implement social media strategies aligned with campaigns and audiences
• refine strategies using performance analysis and trends
• plan and curate posts, stories, calls to action, images, videos, and infographics
• maintain a consistent and sensitive brand voice
• visit project sites and protected areas to document stories and images
• manage social media scheduling, monitoring, engagement, and responses
• create and optimize paid social campaigns
• use analytics tools and prepare performance reports
• plan and analyze email campaigns
• maintain digital applications and platforms
• evaluate user experience, application performance, and social listening
• review metrics to identify improvement opportunities.

What we're looking for

Skills & competencies

digital communication specialist

san juan pr

para la naturaleza

environmental conservation

digital communications

social media strategy

content creation

paid social campaigns

email marketing

google analytics

meta business suite

hootsuite

fieldwork travel

Work arrangement

• Weekend coverage required

Why this role

Requires a bachelor’s degree in communications, marketing, digital marketing, or related field and at least three years of relevant experience; fieldwork travel and flexibility outside regular business hours required.

About the employer

Para la Naturaleza is hiring for this role. Industry: Environment, Conservation and Wildlife Organizations. Sector: 81.