Marketing Director, U.S. Region

Job overview

The Marketing Director, U.S. Region role is onsite in Lillington, NC; compensation is not specified. The role leads marketing for the Americas at Boon Edam, a global provider of entry solutions, and connects Americas leadership, Sales, and Group Marketing. The director develops regional strategy and programs aligned with business priorities and global brand positioning. By leading demand generation, sales enablement, product marketing, events, and performance reporting, the role aims to build brand preference, generate qualified demand, and support pipeline and revenue growth across the Americas.

What you'll do

• Develop the Americas marketing strategy and annual plan
• define priority markets, audiences, campaigns, budgets, and KPIs
• advise Americas leadership
• lead trade show, conference, demonstration, and customer event strategy
• align regional activity with global brand standards
• lead demand generation and account-based marketing
• partner with Sales on campaigns and tools
• coordinate product launches and go-to-market activity
• manage agencies and partners
• monitor and report marketing performance
• lead and develop marketing staff.

What we're looking for

Skills & competencies

marketing director

u.s. region

lillington nc

boon edam

full-time

americas marketing

regional strategy

demand generation

account-based marketing

sales enablement

product marketing

global brand alignment

events

travel up to 40%

Work arrangement

• Weekend coverage required

Benefits & perks

• Competitive compensation with bonus potential
• medical, dental, and vision plans
• company-paid medical premiums for employee and family
• life insurance
• 401(k) match
• paid time off and holidays
• maternity and paternity leave
• short- and long-term disability
• employee assistance programs.

Why this role

Regional leadership role spanning North and South America, with responsibility for aligning local marketing activity to global strategy and brand positioning.

About the employer

Boon Edam is hiring for this role. Industry: Marketing Consulting Services. Sector: 54.