Performance Marketer, Paid Growth (Consumer Apps)

Job overview

The Performance Marketer, Paid Growth (Consumer Apps) role is onsite in San Francisco, CA, or remote within the United States; Palo Alto is also listed as an available location. Compensation is not specified. The role supports a consumer apps startup preparing a major launch campaign for a couples app. The marketer owns paid acquisition across the launch app and future products, using campaign management, creative testing, and performance analysis to guide growth decisions. The work focuses on optimizing app installs and activated-couple acquisition through Meta as the primary channel and TikTok as a secondary channel.

What you'll do

• Manage Meta Ads Manager and TikTok campaigns, including audiences, offers, budgets, and decisions to pause or scale
• turn user-generated content into ads, brief creators, and produce creative variants
• track performance using AppsFlyer, SKAdNetwork, and PostHog
• assess tests within 24–48 hours and share weekly performance reports.

What we're looking for

Skills & competencies

performance marketer

paid growth

consumer apps

full-time

san francisco ca

remote within the united states

palo alto ca

meta ads

tiktok ads

appsflyer

skadnetwork

posthog

Work arrangement

• Weekend coverage required

Why this role

Consumer app acquisition role supporting a couples app launch; Meta is the primary channel and TikTok is secondary; remote within the United States is an option.

About the employer

Clera is hiring for this role. Industry: All Other Professional, Scientific, and Technical Services. Sector: 54.