Product Marketing Manager

Job overview

The Product Marketing Manager role is onsite in Augusta, ME, with travel of up to 15%. The stated salary range is $100,000–$125,000 per year. The role supports defi SOLUTIONS, a provider of SaaS loan origination, servicing, and managed servicing solutions. The manager aligns products with market needs and customer expectations by leading positioning, messaging, launch planning, sales enablement, and customer feedback work. Cross-functional coordination helps bring product releases and enhancements to market and supports awareness, adoption, engagement, and pipeline growth.

What you'll do

• Lead cross-functional go-to-market planning and execution
• create sales and customer-facing materials
• develop personas, positioning, messaging, and value propositions
• conduct market and competitive research and customer interviews
• analyze customer feedback
• support partner marketing, customer advocacy, webinars, conferences, and events.

What we're looking for

Skills & competencies

product marketing manager

product positioning

go-to-market

sales enablement

b2b saas

fintech

customer insights

product launches

augusta me

defi solutions

$100,000–$125,000/year

travel up to 15%

Work arrangement

• Weekend coverage required

Why this role

Requires a bachelor’s degree and six or more years of relevant product marketing, solutions marketing, product management, sales enablement, or B2B technology experience. Travel is up to 15%.

About the employer

defi AUTO LLC is hiring for this role. Industry: International, Secondary Market, and All Other Nondepository Credit Intermediation. Sector: 52.